www.malinchak.comThis book was written by James Malinchak. He speaks about the Top 10 mistakes that speakers make in launching their speaking business. One of the biggest is not treating your speaking business as a business. Another is not maximizing each speaking opportunity. If I give a presentation and only get paid for the speech, I left too much money on the table by not having back-of-the-room sales available.
It's a short, but very informative read for anyone wanting to add an extra $100,000, $500,000 or even $1,000,000 annually.