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Author Topic: Warning Labels Actually spark interest  (Read 187 times)
El Negro
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« on: February 26, 2010, 07:11:08 PM »

This is a very interesting piece of research. I quote:

''Cigarette warnings whether they informed smokers they were at risk of contracting disease had in fact stimulated an area of the brain called the nucleus accumbens, otherwise known as the craving spot. This region is  a chain link of specialized nuerons that lights up when the body desires something whether its alcohol, drugs, tobacco, sex, or gambling. When stimulated the nuclues accumbens requires higher and higher doses to get its fix. In short, the fMRI results showed that cigarette warning labels not only failed to deter smoking, but by activating the nucleus accumbens, it appeared they actually encouraged smokers to light up.'' From the book Buyology

This shit is crazy when you think about it. Mind control at its finest.
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With Purpose
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« Reply #1 on: February 26, 2010, 07:23:40 PM »

Wow sure is crazy, especially considering they probably use that tactic with other drugs.
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